What you'll be part of:
Honest Paws, a brand under OnePet, is dedicated to providing premium pet products that improve the health and happiness of pets everywhere. From innovative solutions to trusted advice, Honest Paws is a leader in pet wellness. We are seeking a charismatic and marketing-savvy Veterinary Brand Partner to be the trusted face of Honest Paws, engaging pet owners through compelling content and media.
Work you'll do:
The Veterinary Brand Partner will serve as the face of Honest Paws, combining veterinary expertise with marketing skills to create engaging and educational content for pet owners. This role is ideal for a veterinarian who thrives on-camera, enjoys storytelling, and has a knack for simplifying complex ideas to build trust with a broad audience.
Key Responsibilities
- Content Creation
- Collaborate with the marketing and copywriting teams to develop engaging videos, blog posts, and social media content for Honest Paws.
- Appear in video ads, how-to guides, webinars, and live Q&A sessions as the brand's veterinary expert.
- Simplify complex veterinary topics into accessible, relatable content for pet owners.
- Brand Representation
- Be the trusted "face" of Honest Paws across digital platforms, bringing warmth, professionalism, and relatability to the brand.
- Uphold and embody Honest Paws’ values and voice in all communications.
- Marketing Collaboration
- Partner with the Honest Paws marketing team to strategize and execute content campaigns that align with brand objectives.
- Provide input on copywriting for product descriptions, marketing materials, and educational resources.
- Customer Engagement
- Represent Honest Paws in virtual or in-person events, such as webinars, product launches, or trade shows.
- Respond to pet owner inquiries through video or written formats to build community trust and loyalty.
- Strategic Planning
- Collaborate with third party agencies and internal teams to integrate veterinary insights into broader strategies.
- Ensure messaging reflects Honest Paws’ mission across all efforts.
Qualifications:
- DVM or equivalent veterinary qualification (current license preferred).
- Outstanding communication and presentation skills, both on-camera and in writing.
- Experience in marketing or content creation is a plus.
- Passion for educating pet owners and creating meaningful connections.
- Comfortable in front of a camera and able to exude warmth, confidence, and relatability.
- Strong ability to collaborate across teams and adapt to a dynamic environment.